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January, 2012:

Save – Tenth Avenue – Midtown, NYC

West 36th Street © Frank H. Jump

Twitter Weekly Updates for 2012-01-08

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Carole’s Magic Shop – Gouldsboro, PA

© Frank H. Jump

HH Refrigerators & Stoves – 1345 Flatbush Avenue – Brooklyn

Reconditioned Refigerators sic Stoves, Sheet Metal Fabrication © Frank H. Jump

© Frank H. Jump

The Fading, Old-Timey Ads of New York City by Emily Badger for Atlantic Cities

Frank Jump noticed his first ghost sign in Harlem. It was a towering, four-story tall series of blue ads painted on red brick, hawking a kind of all-purpose snake oil sold in the United States into the 1920s. Omega Oil, for sunburns, weak backs, stiff joints, sore muscles and athletes. Ten cents for a trial bottle.

“I nearly dropped to my knees,” Jump says. He was, at the time – about 15 years ago – looking for inspiration for a documentary photography class project around the theme of “the rise and fall of New York City,” or “the fall and rise of New York City.”

Jump’s been photographing the city’s ghost signs ever since, and he’s now corralled the images into a new book, Fading Ads of New York City. The images, painted years ago onto the side of buildings all over the city, sell solutions for everything a body might need: cure-alls, snacks, clothes, drinks and laundry products, fur vaults, speakeasies and even undertakers. Jump spoke with Atlantic Cities this week about some of his favorite images, what they say about the history of the city that hosts them, and why he was first drawn to fading ads not long after he was diagnosed with HIV.  – CLICK HERE TO READ ENTIRE ARTICLE

Frank Jump on the Leonard Lopate Show WNYC

© Frank H. Jump


@FadingAd Blog in Brooklyn’s Predictions for 2012 by Mary Frost for the Brooklyn Daily Eagle

BROOKLYN — As we bid adieu to 2011, we turn to the future and ask: What could possibly happen next? Will the stock market skyrocket? Will the Nets win their first Brooklyn season? Will the city sell the naming rights to the Promenade? Will the Euro fail?

We asked some of Brooklyn’s most prescient movers and shakers to look in their crystal balls and share their revelations about the upcoming year — and we expect, as usual, that these predictions will be 100 percent accurate.

If you want to know what 2012 will bring, here are some predictions from Brooklyn’s most prescient prognosticators:

Borough President Marty Markowitz:
My prediction for 2012 is that Barbra Streisand, Carole King, Neil Diamond or Barry Manilow — all born in Brooklyn — will play their very first Brooklyn shows ever!

* * *

Councilman Jumaane Williams:
The pressure will intensify for Mayor Bloomberg and Commissioner Kelly to recognize there is a crisis regarding institutionalized racism in the NYPD. They will either answer the call to make that recognition, or it will turn into a litmus test in communities of more color for the 2013 mayoral race. And my favorite sports team, the Knicks, will continue to trade for the oldest and most injured among us.

* * *

BAM President Karen Brooks Hopkins:
I predict that in 2012 Brooklyn will become the number one tourist destination in the world for visitors from 20-30 years old. Hey, we are already the “coolest city on the planet” according to GQ – now let’s see those tourism dollars!

* * *

Karen Auster, Auster Events:
Brooklyn will continue to be the place to be for artists, designers and foodies. We have our own beer, whiskey, wine, and in 2012 I predict we will have our own dog breed.

* * *

Lisa Jamhoury, aerial acrobat and communications professional:
The 2012 apocalypse will come as a duct tape, canned food, and bottled water shortage.

* * *

Isaac Fen, Flatbush resident:
Romney will get the GOP nomination, and one of the more extreme candidates will run as an independent. Obama will barely win the presidency with the help of the Nader effect. Occupy movements will pick up again in the spring and lead to myriad editorials on the similarities and differences between the summer of ‘69 and the summer of ‘12. The EU won’t break up, but will go through some pretty substantial policy changes. Greece and the Euro will stay. Fidel Castro will pass away.

* * *

Mary Lou Bunn, Brooklyn Women’s Exchange:
The New York Knicks will win the Atlantic Division and Tiger Woods will win a major title, sustaining the necessary tension between good and evil in the universe.

* * *

Frank H. Jump, Fading Ad Blog 
It will be revealed that Michele Bachmann’s husband has had a torrid 20-year relationship with a gay lover. NASA will launch a new space program to colonize the galaxy, targeting an “Earthlike” planet 50,000 light-years away using newly developed propulsion and hibernation technology. Herman Cain will volunteer to take the 50,000 light-year trip. Myanmar will have a popular uprising ousting military dictatorship, and Aung San Suu Kyi will become the first elected leader of the new democratic nation. [Burma Shave makes a come-back with an extensive highway billboard campaign.]

* * *

MK Metz, McBrooklyn blog 
Google will open a branch office in DUMBO. A third Patsy Grimaldi’s will open next to the other two on Old Fulton Street. Smart entrepreneurs will make fortunes from selling survival gear to those who think the world will end in 2012.

* * *

Ben, Brooklyn Eagle:
Everyone will suddenly get really, really bored of Facebook, Twitter and other social media and start moving to new third-party entities more personally tailored to age/gender demographics and with better features for usage on your smartphone — such as blending using your list of friends and their pages as your phone’s directory of numbers.

* * *

Lucien Zayan, owner, The Invisible Dog
Today, Brooklyn is the center of the world. I’m quite sure that in 2012, the exact location will be around Bergen Street, between Smith Street and Boerum Place (the location of The Invisible Dog).

* * *

yaBEZ, artist/poet
The ‘Occupy’ movement that became prominent in late 2011 and that already is an international phenomenon will be sweeping major cities in greater numbers, brewing riots and dominating the news. President Obama will again win by a landslide.

* * *

“Nostradamus”
Despite the best efforts of the Italian government, a long, nationwide strike will cripple the Italian economy, leading to a default on Italian bonds, leading to the crash of the euro, leading to a world-wide depression. It will be the rare Americans who still own their homes. People will be hungry and dying in the streets.

* * *

Raanan Geberer, Brooklyn Eagle:
The Nets will have a successful opener but will fade as the season continues. A natural disaster will hit parts of Brooklyn, but the consequences won’t be too serious. Williamsburg and Greenpoint will continue to gentrify.

* * *

Francesca Norsen Tate, Brooklyn Heights Press
Obama and Hillary Clinton will surprise the world by switching roles; she’ll run for president in 2012, he will take over as secretary of state. All candidates for national political office will be required by law to learn the U.S. Constitution by heart, and to pass tests in both citizenship and defensive driving.

* * *

Paula Katinas, Bay Ridge Eagle:
Civic and political leaders in Bay Ridge will wage a gallant fight to have the neighborhood redistricted into a single Assembly district. But they will lose their fight and the redistricting process to take place in 2012 will result in the neighborhood continuing to be composed of five separate Assembly districts. Bay Ridge was carved up into five districts during a redistricting in the early 1980s, and local residents hate it. Also, War Horse will win Best Picture at the Oscars, Brad Pitt and Angelina Jolie will make their relationship legal and get married, and Tim Tebow will lead the Broncos to a Super Bowl win.

* * *

John Torenli, sports writer, Brooklyn Eagle:
The Nets scheduled arrival in Brooklyn in November will go off as planned. Don’t be surprised if Orlando center Dwight Howard joins point guard Deron Williams for the Opening Night festivities at the Barclays Center. Nets owner Mikail Prokhorov will not win the Russian presidency. Disgruntled Mets fans will clamor for former Cyclones manager Wally Backman to replace Terry Collins during the team’s inevitable swoon.

* * *

Ed Breslin, proofreader, Brooklyn Eagle
The word “privacy” will be listed as archaic in the American Heritage Dictionary. Donald Trump will insist on a validation of citizenship for all protestors in the Occupy Wall Street movement. Gridlock will finally become reality on Flatbush and Atlantic avenues as the Nets open in the Atlantic Yards area of Brooklyn.

* * *

Mary Frost, Brooklyn Eagle
Parents and representatives will stage more mass demonstrations as the pace of school closings and co-locations increases. Civil disobedience is a possibility. Borough President Marty Markowitz will make a surprising announcement about his future plans. Flatbush Avenue will be renamed Barclays Boulevard. An ancient steam locomotive will be discovered under Atlantic Avenue, vindicating Atlantic Avenue Tunnel discoverer Bob Diamond. (mfrost@brooklyneagle.net), published online 12-29-2011

Old mayors never die, they just fade away — By Eli Rosenberg – Courier-Life’s Brooklyn Daily

Classic-billboard afficionado Frank Jump stands by the 46-year-old “Lindsay for mayor” advertisment unearthed in Flatbush. Photo by Steve Solomonson

Hey everyone, don’t forget to vote for John Lindsay this November!

Flatbush residents were asked to re-elect the city’s “Boy Mayor” all over again this week when a Bank of America billboard was removed from the side of a building on Flatbush and Bedford avenues, revealing a bit of the neighborhood’s history — a Lindsay campaign ad, circa 1965, literally painted onto the building’s brick facade.

Yet Lindsay’s day in the sun wasn’t as heartwarming as you would think — nobody in the predominately Caribbean neighborhood knew who he was!

“I’ve never heard of him,” admitted building resident Lucy Vizcarrondo, looking up at the faded red, white and blue piece of Americana that proclaims “We will win. Vote Republican.”

In fact, only one out of 20 people found walking past the campaign ad could identify the controversial politician who led the city from 1966 to 1973 — and all she could recall was how good looking Lindsay was.

“He wasn’t great, but he was one of the most handsome mayors we had,” said Gloria Funderburk, who was in her 20s when Lindsay was mayor.

Lindsay, a former U.S. congressman, presidential candidate, and regular “Good Morning America” guest host, won the mayor’s race in 1965 after riding high on his patrician upbringing, Yale education and Kennedy-esque good looks.

But everything went downhill from there: on his first day in office, Lindsay, who, at 45, was the youngest mayor in New York City’s history, was greeted by picketing transit workers — beginning a turbulent administration mired with more municipal strikes, racial unrest and Vietnam War protests.

After eight grueling years as mayor, Lindsey never held public office again. He died in 2000.

The resurfaced campaign ad had more staying power than Lindsay’s administration — but did little to help his 1965 campaign: Lindsay won his bid for mayor, but didn’t win Brooklyn, getting a paltry 40 percent of borough’s vote.

Frank Jump, who recently published a book on long forgotten advertisements called “Fading Ads of New York City” and reported the discovery of the Lindsay campaign ad on his blog marveled at the wall sign’s condition.

“I think it’s amazing the ad has survived but I don’t have fond memories of Lindsay,” Jump said. “What I recall is, ‘Dump Lindsay’ graffiti all over the city!”

Reach reporter Eli Rosenberg at erosenberg@cnglocal.com or by calling (718) 260-2531. And follow his Tweets at @from_where_isit.

Dorf Motors – Used Cars – Midwood, Brooklyn

Authorized Chrysler Dealer - A Safe Place to Buy! Coney Island Avenue © Frank H. Jump

© Frank H. Jump

Frank Jump’s ‘Fading Ads of New York City’ preserves those signs found on walls of old NYC -BY SHERRYL CONNELLY

Book records his life’s work of finding ads for elixirs, pain remedies and pool halls of yesteryear

BY SHERRYL CONNELLY
NEW YORK DAILY NEWS

Monday, January 2 2012, 6:00 AM

One of the ads from Frank Jump’s ‘Fading Ads of New York City,’ this one for a pain remedy of yesteryear.

Throughout the city, Frank Jump sees what others don’t. He sees ghost signs — those ads painted on the sides of buildings that retreat from the eye as time passes — and they leap out at him.

Then he reaches for his camera.

“Fading Ads of New York City” is a collection drawn from thousands of pics taken throughout the five boroughs. It began on a long ago day when Jump went to Harlem with a friend. At Frederick Douglass Blvd. and 147th Street, he noticed the giant wall mural boasting of the powers of an elixir, Omega Oil.

“My jaw dropped,” says Jump. “I climbed up on scaffolding and got the picture before the police told me to get down.”

So began a life’s work.

At first, Jump shot in chrome. His slide show of the tell-tale signs of a New York gone by numbers upward of 5,000. Since switching to digital, his collection of sightings has swelled to tens of thousands taken all over the world.

“Whenever we travel, we get a room in the seediest part of town,” says Jump. “Usually you find these ads in a part of town where they haven’t done any renovations yet.”

Ask Jump what his favorite signs are in the book, and you get an idea of how he works. Capturing “Reckett’s Blue,” an ad on Washington Ave. in Brooklyn that is now obscured, came about because a relative grew bored at a family dinner. He took her out to show her how he worked.

“We came on a construction pit, so I broke through the plywood and there it was,” says Jump, who teaches media literacy to elementary school students. “She thought I had staged it, but neighbors told us it had just been exposed that week.”

One of the more difficult shoots came when the owners of an auto parts store refused him access to the roof so he could snap the “Hams and Capocolli” sign that stared over the Brooklyn Navy Yard. They turned their backs, up he went, so they loosed the pit bulls.

“But for some reason the dogs took a liking to me, which made the guys even angrier,” he says. “When they chased me out, one of the dogs followed me and wouldn’t go back.”

Jump was 26 in 1986 and working in theater “off, off, Off-Broadway,” when he was diagnosed as HIV-positive. After being told he had only a few good years left, if that, his reaction was to max out his credit cards. One of those purchases was a camera.

He is a survivor, he says, like the signs he memorializes. More than half of the ads he photographed for the book are gone now, but all outlived their expectancy.

“So many of them outlasted the products they advertised,” he notes. “They are a metaphor for survival.”

And brick-and-mortar proof of it, as well.

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