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George’s Dry Goods – 4117 Lancaster Avenue – Philadelphia, PA

Intersection of Lancaster and Holly © Frank H. Jump

Standing on the roof of 4123 Lancaster © Frank H. Jump

Fletcher’s Castoria – Archer Avenue – Jamaica, Queens

© Frank H. Jump

© Frank H. Jump

Meier Bros (?) Sporting Goods – Jamaica Avenue – Woodhaven, Queens

© Frank H. Jump

Bohack – Maspeth, Queens

© Frank H. Jump

© Frank H. Jump

Bonded Products Co – Paper, Twine, Janitor Supplies – Long Island City, Queens

Off the LIE approach to the Midtown Tunnel © Frank H. Jump

Chas R. Wiesemann & Co – House of Cheswill – Atlantic Avenue – Richmond Hill, Queens

© Frank H. Jump

© Frank H. Jump

House of Cheswill © Frank H. Jump

Jacobson Brothers Red Cross Shoes – Queens Blvd – Rego Park

© Frank H. Jump

Summer Rain – Scranton NEPA

© Frank H. Jump

Rexall Pharmacy – Pepsin Ad – Green Ridge – Scranton, NEPA

© Frank H. Jump

Previously posted on Fading Ad Blog - July 19, 2008

Fading Ad Blog does NY Daily News: Queens Edition- Tuesday, August 25, 2010

Fading away on brick buildings throughout Queens, ‘ghost signs’ advertise the businesses and product BY NICHOLAS HIRSHON

To call attention to the classic ads, Jump is pushing Borough Hall to create a trail linking them with brochures or podcasts. PHOTO CREDIT: Noonan for News

Fading away on brick buildings throughout Queens, “ghost signs” advertise the businesses and products of yesteryear – a form of commercial art that preserves history with a vintage touch.

But the unique signs, some of which date to the 1930s, often go unnoticed by locals and tourists because the borough does not promote its own old-fashioned flair.

“They help paint the landscape you live in,” said Frank Jump, a Queens-bred blogger who photographs ghost signs. “We’re urban-dwellers. There’s not a lot of beauty in cities. It brings you back.”

To call attention to the classic ads, Jump is pushing Borough Hall to create a trail linking them with brochures or podcasts.

Hemmerdinger Estate Corp.: 80th St. near 77th Ave., Glendale. PHOTO CREDIT: Jeanne Noonan for NY Daily News

Jeanne Noonan for NY Daily News taking the shots for this article © Frank H. Jump

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