{"id":9816,"date":"2012-01-05T00:00:03","date_gmt":"2012-01-05T00:00:03","guid":{"rendered":"https:\/\/www.fadingad.com\/fadingadblog\/?p=9816"},"modified":"2012-01-04T22:20:50","modified_gmt":"2012-01-04T22:20:50","slug":"the-fading-old-timey-ads-of-new-york-city-by-emily-badger-for-atlantic-cities","status":"publish","type":"post","link":"https:\/\/www.fadingad.com\/fadingadblog\/2012\/01\/05\/the-fading-old-timey-ads-of-new-york-city-by-emily-badger-for-atlantic-cities\/","title":{"rendered":"The Fading, Old-Timey Ads of New York City by Emily Badger for Atlantic Cities"},"content":{"rendered":"<p style=\"text-align: left;\"><a href=\"http:\/\/www.theatlanticcities.com\/neighborhoods\/2012\/01\/fading-old-timey-ads-new-york-city\/876\/\" target=\"_blank\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-9817 alignnone\" title=\"Screen shot 2012-01-04 at 5.17.37 PM\" src=\"https:\/\/i0.wp.com\/www.fadingad.com\/fadingadblog\/wp-content\/uploads\/2012\/01\/Screen-shot-2012-01-04-at-5.17.37-PM.png?resize=259%2C137&#038;ssl=1\" alt=\"\" width=\"259\" height=\"137\" \/><\/a><\/p>\n<p>Frank Jump noticed his first ghost sign in Harlem. It was a towering, four-story tall series of blue ads painted on red brick, hawking a kind of all-purpose snake oil sold in the United States into the 1920s. Omega Oil, for sunburns, weak backs, stiff joints, sore muscles and athletes. Ten cents for a trial bottle.<\/p>\n<p>\u201cI nearly dropped to my knees,&#8221; Jump says. He was, at the time \u2013 about 15 years ago \u2013 looking for inspiration for a documentary photography class project around the theme of &#8220;the rise and fall of New York City,&#8221; or &#8220;the fall and rise of New York City.&#8221;<\/p>\n<p>Jump&#8217;s been photographing the city\u2019s ghost signs ever since, and he\u2019s now corralled the images into a new book,\u00a0<a href=\"https:\/\/www.fadingad.com\/fadingadblog\/\"><em>Fading Ads of New York City<\/em>.<\/a>\u00a0The images, painted years ago onto the side of buildings all over the city, sell solutions for everything a body might need: cure-alls, snacks, clothes, drinks and laundry products, fur vaults, speakeasies and even undertakers. Jump spoke with\u00a0<em>Atlantic Cities<\/em>\u00a0this week about some of his favorite images, what they say about the history of the city that hosts them, and why he was first drawn to fading ads not long after he was diagnosed with HIV. \u00a0&#8211; <a href=\"http:\/\/www.theatlanticcities.com\/neighborhoods\/2012\/01\/fading-old-timey-ads-new-york-city\/876\/\" target=\"_blank\">CLICK HERE TO READ ENTIRE ARTICLE<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frank Jump noticed his first ghost sign in Harlem. It was a towering, four-story tall series of blue ads painted on red brick, hawking a kind of all-purpose snake oil sold in the United States into the 1920s. Omega Oil, for sunburns, weak backs, stiff joints, sore muscles and athletes. Ten cents for a trial [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2033,2036],"tags":[],"class_list":["post-9816","post","type-post","status-publish","format-standard","hentry","category-fading-ads-of-nyc-the-book","category-press-coverage"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pXBbJ-2yk","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/posts\/9816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/comments?post=9816"}],"version-history":[{"count":0,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/posts\/9816\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/media?parent=9816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/categories?post=9816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/tags?post=9816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}