{"id":4843,"date":"2009-11-10T03:44:43","date_gmt":"2009-11-10T03:44:43","guid":{"rendered":"http:\/\/fadingad.wordpress.com\/?p=4843"},"modified":"2024-02-23T12:56:16","modified_gmt":"2024-02-23T17:56:16","slug":"suzy-perette-the-perette-silhouette-lombardy-dresses-inc-garment-district-nyc","status":"publish","type":"post","link":"https:\/\/www.fadingad.com\/fadingadblog\/2009\/11\/10\/suzy-perette-the-perette-silhouette-lombardy-dresses-inc-garment-district-nyc\/","title":{"rendered":"Suzy Perette – the perette silhouette – Lombardy Dresses Inc. – Garment District, NYC"},"content":{"rendered":"\n
\"\"\/<\/a>
GiGi Young Originals – \u00a9 Frank H. Jump 1997<\/figcaption><\/figure>\n\n\n\n

Incorporated on April 6, 1938 as Lombardy Dresses, the company became known as Perette Dresses on January 18, 1950, and as Suzy Perette from January 31, 1958 to April 14, 1960. This sign was contracted to the A. H. Villepigue Sign Company. In an interview with the NYT, the newpaper reported:<\/p>\n\n\n\n

A. H. Villepigue, who has been in the building\u2010sign business for more than 40 years and keeps an eye peeled for likely locations, said the other day that aside from Bloomingdale’s and the American he didn’t remember the companies.<\/p>\n\n\n\n

\u201cI started in 1932 and I know that none of those advertisers was active then,\u201d he said.<\/p>\n\n\n\n

His main, problem these days, Mr. Villepigue said, is finding suitable wall space for signs rather than renting it to advertisers.<\/p>\n\n\n\n

\u201cEvery time a new office building or apartment goes up it knocks out a couple of more locations,\u201d he said.<\/p>\n\n\n\n

Villepigue was sold in 1997 to Outdoor Systems. <\/p>\n\n\n\n

Originally posted on the Fading Ad Campaign website<\/a> in 1999.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

Incorporated on April 6, 1938 as Lombardy Dresses, the company became known as Perette Dresses on January 18, 1950, and as Suzy Perette from January 31, 1958 to April 14, 1960. This sign was contracted to the A. H. Villepigue Sign Company. In an interview with the NYT, the newpaper reported: A. H. Villepigue, who […]<\/p>\n","protected":false},"author":27,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[448,522],"tags":[],"class_list":["post-4843","post","type-post","status-publish","format-standard","hentry","category-dresses","category-fading-ad-campaign"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pXBbJ-1g7","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/posts\/4843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/comments?post=4843"}],"version-history":[{"count":3,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/posts\/4843\/revisions"}],"predecessor-version":[{"id":20411,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/posts\/4843\/revisions\/20411"}],"wp:attachment":[{"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/media?parent=4843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/categories?post=4843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fadingad.com\/fadingadblog\/wp-json\/wp\/v2\/tags?post=4843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}