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Featured Fade – Pepsi-Cola – Prague, Czech Republic – William Gersten

© William Gersten

cropped © William Gersten

Pepsi-Cola – Wrigley’s Doublemint Chewing Gum – Chiclets – Piedmont Tobacco – Durham, NC – Howard Karp

Roberti & Wittenberg Attorneys – Pepsi-Cola – At Founts or in Bottles © Howard Karp

Hue & Saturation altered, cropped reveals Piedmont (tobacco) © Howard Karp

Grayscale Wrigley’s Piedmont Pentimento © Howard Karp

Vintage Ads (Tobacco) 1910

composite © Howard Karp

Chiclets – Really Delightful – That Dainty Mint Covered Candy Coated Chewing Gum © Howard Karp

© Howard Karp

Skateland Cafe – Trinidad, CO

© Frank H. Jump

© Frank H. Jump

© Frank H. Jump

Babe’s Hot Dogs – Diet Pepsi – Birmingham, AL

Chicago Polish Sausage & Super Dog Breakfast Sand. Served Daily – © Frank H. Jump

© Frank H. Jump

Wine of Cardui – Are You A Woman? – Pepsi – Alabama Store Fixture Co. Wall – Birmingham, AL

Hi Vincenzo! © Frank H. Jump

Fading Ads of Birmingham’s Charles Buchanan with Vincenzo during Charle’s gracious walk-through of some of his favorite ads in the historic district of Birmingham. – © Frank H. Jump

Pepsi – Abbasiyya, Cairo – Uptown Correspondent, Iman R. Abdulfattah

© Iman R. Abdulfattah

© Iman R. Abdulfattah

Union Smoke Shop Customers Parking Only – Pepsi – Syracuse, NY

© Frank H. Jump

© Frank H. Jump

Mirinda Orange Soda – Heliopolis – Cairo, Egypt – Uptown Correspondent, Iman R. Abdulfattah

Skewed in PS by FHJ © Iman R. Abdulfattah

© Iman R. Abdulfattah

Mirinda is a brand of soft drink originally created in Spain [1960] with global distribution. The name “Mirinda” means “wonderful” in Esperanto. There is a claim that the original manufacturer of Mirinda, which later sold the brand to PepsiCo, was an Esperanto-speaking individual…. It is available in fruit varieties including orange, grapefruit, apple, strawberry, raspberry, pineapple, pomegranate, banana, passionfruit, lemon, hibiscus, Guarana, tangerine, and grape flavors as well as Tamarind. A “citrus” flavour is also available in certain areas of the Middle East. – Wikipedia

Mirinda, United Arab Emirates – Wikipedia Commons – CLICK FOR LINK

Area ghost signs tell stories of the past | By: Lisa O’Donnell | Winston-Salem Journal

Area ghost signs tell stories of the past | JournalNow.com

CLICK FOR LARGER IMAGE – Credit: Lauren Carroll/Journal

They are the ghosts of businesses past, their once-bright messages, advertising 25-cent plate lunches or wedding cakes, faintly recognizable after decades of sun, rain and neglect.

If photographs turn yellow with age, hand-painted advertisements simply fade away.

Look closely and you can still spot some of these “ghost signs,” as they are often called, all over Forsyth County, particularly Liberty Street, once a hotbed of commerce.

The signs are a window into a bygone era, when businesses lured customers into their store with paintings of a refreshing 7-Up on the side of their building rather than blasting emails promoting the latest LivingSocial deal.

An acclaimed new book, “Fading Ads of New York City,” by photographer and urban archaeologist Frank Jump, has sparked a renewed interest in these signs, resulting in stories in several national newspapers and a popular website, www.fadingad.com.

Though Jump said his eyes had washed over plenty of old advertising murals, he never really paid attention to them until he saw a giant Omega Oil sign in Harlem while taking a class on the history of New York City in 1997.

“Once you’re made aware of them, you begin to see them everywhere,” Jump said from his home in Brooklyn, N.Y.

The success of his book and blog speaks of a desire among people to better understand their city’s history, he said.

“I think these signs provide, not really nostalgia, but a reminder that there is a past and there is a history that should not fade,” he said. “Sometimes, it’s not about the product or the sign painter but it’s about a history of a neighborhood. Some of these products were for people who moved to the suburbs, which indicates demographic shifts and white flight. Once there was a neighborhood that thrived and now, there is nothing left behind.”

Closer to Winston-Salem, Salisbury has begun restoring some of the ghost signs in its downtown.

Behind every ghost sign is a story. Here are a few of them: Drink Pepsi-Cola

Pepsi Sign From Behind – New Construction – LIC, NY

© Frank H. Jump

© Frank H. Jump