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Maggi Billboard – Olympic Electric – Sayyidah Zaynab Square, Cairo – Uptown Correspondent, Iman R. Abdulfattah

© Iman R. Abdulfattah

© Iman R. Abdulfattah

© Iman R. Abdulfattah

IMAN: My final contribution from Cairo: the ads are rather dull (both the typography and companies advertised), but the high concentration of ads in this area is visually interesting and says a lot about cityscape.

FAB: Just got your upload. So, the Maggi ad is self-explanatory. What does the other one say? I see “olympics” or is that a car logo?

IMAN: The ad on the right is for an appliance company called Olympic Electric, but it is also a palimpsest as the black text is an ad for an advertising company called Diana.

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